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宏业金融中概股简报丨社交软件Soul正式提交IPO申请,拟在美国纳斯达克上市

2021-05-12 22:02:41 来源: 浏览:1
    宏业金融中概股简报丨社交软件Soul正式提交IPO申请,拟在美国纳斯达克上市
    
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    【宏业金融中概股简报】2021年5月10日,以“年轻人的社交元宇宙”为品牌主张的Soul公司周一向SEC提交了首次公开发行(IPO)申请,希望通过首次公开募股筹集至多1亿美元。该公司计划在纳斯达克上市,股票代码为SSR。早在2021年1月22日,Soul就已向SEC秘密提交上市相关文件。摩根士丹利、杰富瑞、美银证券、和中金公司是该交易的联合账簿管理人。Soul此次IPO发行价区间和发行股份数未定,具体融资额暂时不确定。
    
    
    
    
    Soul主体公司为上海任意门科技有限公司,创立于2016年,总部位于中国上海,创始人兼实控人为张璐,曾是一家欧洲管理咨询公司中国区的合伙人。张璐曾表示,Soul创立的初衷就是解决人的孤独感。但其目前的定位已变成“在Z世代带来的社交新浪潮下,Soul展现真实、有趣、温暖的社交面貌,不断满足年轻人的精神追求”。据其官网的介绍,Soul是基于兴趣图谱建立关系和分发内容,属于新一代年轻人的虚拟社交网络。Soul基于用户的社交画像和兴趣图谱,通过机器学习来推荐用户可能会产生的高质量的新关系。让每一个来到Soul的个体都可以被快速推荐到一些高维空间距离自己最近的人和内容,低成本地开启交流,获得高质量的关系。
    
    
    据Soul向SEC提交的招股书显示,从2019年至2020年,Soul App的营收分别为人民币7070万元、人民币4.98亿元,环比增长604.3%。2021年第一季度营收为人民币2.38亿元,同比增长260%。
    
    
    
    
    根据Soul公众号显示,在2020年Soul app累计用户突破1亿,MAU(月活用户)达到3000万。另据艾瑞数据显示,Soul用户的男女比例接近1:1,年龄分布上,Soul的用户主要集中35岁以下,占比达63%,其中24岁及以下的用户占比最高,最主要的用户人群是Z世代。城市分布上,Soul用户的城市分布较平均,主要集中在经济发达的一二线城市,占比达57%。学历分布上,Soul的用户学历水平和其他主要竞品接近,集中于高中及以下学历,高学历用户占比不高。
    
    据公开报道显示,至今Soul已经历过4轮融资。2016年12月,Soul完成天使轮融资。2017年1月,完成A轮融资,由五源资本领投、魔方资本跟投。2018年1月,完成B轮数千万美元融资,由五源资本和DST Global(俄罗斯投资公司)共同投资。2018年12月,完成C轮6000万美元融资,由纪源资本独家投资。
    
    
    On May 10, 2021, Soul, whose brand proposition is "the social meta universe of young people", filed an initial public offering (IPO) application with the SEC on Monday, hoping to raise up to 100 million US dollars through the initial public offering. The company plans to be listed on the Nasdaq under the ticker symbol SSR. As early as January 22, 2021, Soul had secretly submitted listing-related documents to the SEC. Morgan Stanley, Jefferies, Bank of America Securities, and CICC are the joint bookrunners for the transaction. Soul's IPO price range and the number of shares to be issued have not yet been determined, and the specific financing amount is temporarily uncertain.
    
    
    The main company of Soul is Shanghai Anymen Technology Co., Ltd., founded in 2016 and headquartered in Shanghai, China. The founder and actual controller is Zhang Lu. He was a partner of a European management consulting company in China. Zhang Lu once said that the original intention of Soul was to solve people's loneliness. But its current positioning has become "under the new social wave brought by the Z generation, Soul presents a real, interesting, and warm social appearance, and continues to satisfy the spiritual pursuit of young people." According to its official website, Soul is a virtual social network for a new generation of young people to establish relationships and distribute content based on interest maps. Based on the user's social profile and interest graph, Soul uses machine learning to recommend high-quality new relationships that users may generate. Every individual who comes to Soul can be quickly recommended to some people and content closest to them in a high-dimensional space, start communication at low cost, and obtain high-quality relationships.
    
    
    According to Soul's prospectus submitted to the SEC, from 2019 to 2020, Soul App's revenue was RMB 70.7 million and RMB 498 million, a month-on-month increase of 604.3%. Revenue in the first quarter of 2021 was 238 million yuan, a year-on-year increase of 260%.
    
    
    According to the Soul official account, in 2020, the cumulative number of Soul app users will exceed 100 million, and the MAU (Monthly Active Users) will reach 30 million. According to data from iResearch, the male to female ratio of Soul users is close to 1:1. In terms of age distribution, Soul users are mainly under 35 years old, accounting for 63%. Among them, users aged 24 and under account for the highest proportion and the most important The user population is Generation Z. In terms of city distribution, the city distribution of Soul users is relatively even, mainly concentrated in economically developed first- and second-tier cities, accounting for 57%. In terms of education distribution, Soul's user education level is similar to that of other major competitors, concentrated in high school and below, and the proportion of users with high education is not high.
    
    
    According to public reports, Soul has experienced 4 rounds of financing so far. In December 2016, Soul completed an angel round of financing. In January 2017, the A round of financing was completed, led by Wuyuan Capital and followed by Rubik's Cube Capital. In January 2018, it completed the B round of tens of millions of dollars in financing, which was jointly invested by Wuyuan Capital and DST Global (Russian investment company). In December 2018, it completed the C round of financing of 60 million US dollars, which was exclusively invested by Jiyuan Capital.
    
    
    (Source:NET)
    
    
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