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袁征在Zoom IPO时的致股东信

2021-12-18 23:11:04 来源: 浏览:1
    袁征在Zoom IPO时的致股东信
    
    注意到Zoom股价跌了不少,读招股书时发现了袁征的这封致股东信,相由心生,大概能从中读出袁征和Zoom其人其公司一二。
    
    
    
    袁征(Eric S.Yuan),Zoom创始人。
    
    
    1970年生于山东省泰安市,1987年进入山东矿业学院(今山东科技大学)就读,其后在中国矿业大学获得硕士学位,2006年获得斯坦福大学MBA学位。
    
    1997年加入WebEx,2007年被思科以32亿美金收购时袁征是WebEx工程副总裁,收购后成为思科工程副总裁。
    2011年创办Zoom。
    2019年4月Zoom在纳斯达克IPO,当前市值约550亿美金。
    
    
    
    A LETTER FROM ERIC S. YUAN
    
    Thank you for reading our prospectus and considering an investment in Zoom. As the founder and CEO of Zoom, it is my privilege to share with you whatwe’re all about.
    感谢您阅读我们的招股书并考虑投资Zoom。作为公司的创始人兼CEO,我很荣幸与您分享我们的点点滴滴。
    
    Life is about the pursuit of happiness. The greatest, most sustainable happiness comes from making others happy. Delivering happiness is what we do atZoom.
    生活本身就是一个追寻幸福的过程。最深刻、最持久的幸福源于助人得乐。传播幸福,正是我们在Zoom所做的事情。
    
    Ten years ago, I was an engineering leader at a major technology company. I would visit customers, and they would tell me how unhappy they were with thetechnology in the videoconferencing market. This made me unhappy. There had to be something better–something designed for modern videocommunications, something that would deliver happiness. I knew that we would have to start from scratch to do it right.
    十年前,我是一家领先科技公司的技术领导。我在拜访客户时,他们告诉我,如何对现有的视频会议系统不满意。这让我也不快乐。市场需要一套更好的视频会议系统——一套为现代视频沟通量身定做的系统,一套传递幸福快乐的系统。我知道,这得从零开始就把事情做对。
    
    This experience underlies the Zoom happiness philosophy. Our focus is to keep both our customers and our employees happy. The sum of their joy is greaterthan its parts. Our customers and our employees make each other happy. We live this philosophy every day. We take care of our customers and employees.We built a video-first communications platform that is scalable, user friendly and reliable. We respond to our customers’emails (quickly), talk with themface-to-face on Zoom, really listen to them and build the features and products they ask for (also quickly).
    这种经历构建了Zoom的幸福哲学。我们聚焦于让我们的客户和员工都感受到幸福。他们总体的幸福感,要大于部分个体的幸福感。我们的客户和员工都在努力使对方感到幸福。这是我们每天都践行的哲学。我们呵护我们的客户和员工。创立了一个对客户友好、可信赖、可规模化的视频优先沟通平台。我们快速响应客户的邮件问询,与他们通过Zoom面对面沟通,认真倾听,快速提供他们需要的功能和产品。
    
    Happiness delivers results. In 2018, our average customer Net Promoter Score was over 70, demonstrating that our high-quality, easy-to-use platform ismaking customers happy. We have consistently earned high scores across customer review sites, including Gartner Peer Insights, TrustRadius and G2Crowd. And let’s not forget our employees. Zoom has received multiple awards from Glassdoor based on high ratings and reviews from our employees.
    对幸福哲学的践行得到了回报。2018年,我们的平均客户Net PromoterScore(Zoom评估客户满意度的一个指标)得分高达70,表明了我们高质量、易于使用的平台得到了客户的认可。我们在诸如Gartner Peer Insights, TrustRadius以及G2Crowd(美国三家主要的软件和互联网产品第三方评价平台)等第三方客户满意度评价中持续赢得了高分。当然,我们也不会忘了我们的员工。我们因为Glassdoor(企业点评与职位搜索的职场社区)平台基于对员工的第三方调查中获得的高分而赢得了该平台颁发的众多奖项。
    
    We deliver much more than what people expect from video communications. Our team comes to work every day because our platform transforms the way
    people work together. For example, a medical care team discusses the plan to transition a pediatric patient off his feeding tube, the world’s largest breweryexplores opportunities for using blockchain to pay its farmers, a state park brings students on an underwater exploration in Lake Tahoe–all face-to-face onZoom. We are proud that our platform helps users around the world build trust, strengthen relationships, move faster and get meaningful things done.
    我们传递了超越人们在视频通讯中所期望传递的更多信息。我们的团队实时在线,因为我们的平台改变了人们工作协同的方式。例如,通过Zoom,一个医疗团队远程讨论如何为一位儿童病患移除饲管,全球最大的啤酒企业探讨如何通过区块链技术向他们的农场主供应商支付,一座国家公园如何带领学生水下探险塔霍湖——这一切,都在Zoom实现了远程的面对面沟通。我们很自豪能够帮助全世界的用户建立彼此之间的信任,加强他们之间的关系,快速应对变革,并且让有意义的事情更快实现。
    
    It’s been over seven years since I founded Zoom, but this is just the beginning. There are a lot of people and companies that benefit from Zoom, but thereare still plenty that haven’t yet explored the possibilities that Zoom can bring to their organizations. I want to give them video communications that makethem happy. Video is the future of communications. If our customers are happy, the sky’s the limit. We must stay humble and paranoid about our customers’and employees’happiness.
    自我创立Zoom已逾7年,但这仅仅只是开始。已经有很多人和组织受益于Zoom,但对于Zoom可能为组织沟通所做的,仍有众多未知领域值得探索。我希望Zoom所提供的视频通讯能够让组织更具幸福感。视频是通讯的未来形式。只要能让客户满意,我们的前途就是星辰大海。对于客户和员工幸福感的追求,我们必须始终保持谦卑和偏执。
    
    We have a lot left to do. If you join us in this journey, you will become an integral part of this work and our family. Caring is our company’s core value. Wecare deeply for our community, our customers, our team and our company. And today, we want to add you to that list.
    前路漫漫。如果您能入此旅程,您将会成为这一项事业和这一大家庭中的一员。关爱是我们组织的核心价值。我们深深关爱我们的社区、我们的客户、我们的团队、以及我们的组织。今天,我们也希望您也加入此列。
    
    And now, back to work, and back to making people happy,
    此时此刻,回到工作中去,回到使人幸福的愉快旅程中去,
    
    
    旧文重读:
    一思腾讯
    
    二思腾讯之——腾讯vs茅台,谁的生意模式更好?
    
    从黄峥的3.5封信思考拼多多
    
    
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